Mike Cardona is a solo founder who has managed to build a $200k online business by specialising in automation content and consulting. He's also working on an AI newsletter and got his first taste of success from selling an Airtable database for $7k.
So Mike is someone who has definitely tried and succeeded with a lot of different ways to make online money which is cool! Read on for all of his backstory and advice on making a $200k a year business.
Can you tell us how you made $200k last year?
I have various sources of income streams.
The majority came from automation consulting, freelance automation work, and selling an Airtable database. I also earned some money from coaching, digital products, and affiliate niche site (I’m a silent partner).
In January I noticed my energy levels were down even though my income was up. Likely because I was doing more consulting and coaching and I wasn’t able to do more of what I really wanted to do: write content, grow my newsletter and build digital products.
Feb 2023: I decided to eliminate services that would cut 25% of my income.
April/May 2023: I stopped consulting and coaching and went all in to focus on my newsletter (Hidden Levers AI). And now I’m focusing more on creating digital products. My goal is to help busy solo entrepreneurs by sharing practical systems, frameworks, and templates and help them remove busy work.
Currently, I’ve launched a premium newsletter where I provide more in-depth and exclusive content. Here is a breakdown of my different revenue streams: