Hey,
Thanks for signing up to my newsletter for founders!
I had a great catch up with my founder friend Trey yesterday. I definitely need to meet more entrepreneurs in person as it's always fun.
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News
Everyone is an _____
Daniel posed a great question here - lots of brands push this message that everyone can do the activity they sell products for.
It's a great way to encourage people to buy your products but making it seem accessible to everyone.
Nike: Everyone is an athlete
— Daniel Nguyen (@daniel_nguyenx) November 7, 2025
Apple: Everyone is an artist
Shopify: Everyone is an entrepreneur
Cursor: Everyone is a developer
Cluly: Everyone cheats
What's about your company?
$1k MRR for Fern Desk
Congrats to Wilson for reaching $1k MRR with his help desk app. He left Senja recently so it's cool to see him reach this milestone after only 3 months:
Finally hit $1K MRR for @ferndeskhq 🥳
— Wilson Wilson (@euboid) November 11, 2025
It took:
- 3 months since launch
- shipping every day
- talking to customers weekly
- multiple iterations on product
- lots of concierge support
to get there... Here's how I'm going to get to $2k ↓ pic.twitter.com/DVGEtn1AEG
London events
Lots of events at Ramen Space over the next few weeks. I reckon I'll be at Indie Beers. If you're in London, you should get to some of these.
Crazy lineup of events at Ramen Space this month:
— Ramen Club 🍜 (ramenclub.so) (@RamenClubHQ) November 11, 2025
🏗️ Create With AI Meetup London | Thurs 13th Nov | RSVP: https://t.co/WSqcEcD5ET w/ @nocodelife @jamesdevonport
🤖 Season of AI: MCP Workshop | Weds 19th Nov | RSVP: https://t.co/axqqVSlWI7 | w/ @rachelnabors @cheukting_ho… pic.twitter.com/RmlVgAAMIM
SF events
It's wild how many events there are in SF! More than 50 in one week:
If you're new or looking to get more connected to SF tech: bookmark these 50+ irl events 🗓️
— Michelle Fang 🌁 (@michelleefang) November 10, 2025
A list of what's happening this week (Nov 10 - 17) ⬇️
I'm talking backlinks at Skyscanner tonight
If anyone is in Glasgow, I'm going to be giving a presentation on how to get great backlinks. It's at a meetup organised by Skyscanner. More details here:
https://www.petecodes.io/im-giving-an-seo-talk-at-skyscanner/
I'm doing TikTok again
I'm climbing cringe mountain and giving TikTok another go. I'm posting something every day for 30 days. I was locked out of my old account because TikTok removed the sign-in with X option so go here:
At the moment it's just talking head videos but I'll work on polishing things up. And I'll start posting these to YouTube as well.
https://www.tiktok.com/@pete_codes
End notes
I hope you enjoyed the newsletter! Let me know with a reply. I'll be back with more news on Friday.
If you know someone who would like the newsletter, you can send them here:
https://www.highsignal.io/newsletter/
Cheers,
Pete